12 december 2008
GMCS organized seminar on practical issues related to CRM implementation
GMCS held the "Comprehensive approach to customer relationship management automation issues" seminar on March 26, 2008 in St. Petersburg.

The event is designed primarily for IT executives, IT managers and heads of sales and customer relations departments considering the implementation of full-scale automated customer relationship management automation (CRM) system.


10.00 – 11.00 Introduction to CRM:

  • Customer Relationship Management concept
  • CRM in various industries, results of CRM implementation
  • Best practice for customer relationship management based on Microsoft Dynamics CRM

11.00 – 11.30 Coffee Break

11.30 – 14:00 Opportunities and specifics of CRM implementation:

  • Microsoft Dynamics CRM 4.0 features demonstration
  • Risks for companies that want to implement CRM
  • Recommendations for choosing CRM solutions
  • Specifics of CRM system implementation project management

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